With full commitment, we follow the path of sustainable development, placing great emphasis on minimizing our environmental impact. Our pro-ecological philosophy encompasses various initiatives, such as plastic reduction, employee education, and engagement with local communities. Animal welfare is a crucial aspect of our environmental responsibility. Therefore, we have eliminated the purchase of eggs from caged farming, replacing them with free-range eggs. We have also had the pleasure of collaborating with the Otwarte Klatki association in their initiatives for animal welfare.
In 2022, our brand underwent a rebranding. In the new visual identity, we incorporated many solutions with sustainability and planet care in mind. We abandoned embellishments like UV varnish and glossy foil on paper packaging. A key change was the shift from the previous materials used for plastic trays to recycled materials. This move contributes to reducing our carbon footprint. We believe that environmental care goes hand in hand with quality, so all our products are carefully packaged to maintain freshness for as long as possible. This is not only a way to minimize food waste but also an expression of our concern for the ecosystem.
In 2022, our brand underwent a rebranding. In the new visual identity, we incorporated many solutions with sustainability and planet care in mind. We abandoned embellishments like UV varnish and glossy foil on paper packaging. A key change was the shift from the previous materials used for plastic trays to recycled materials. This move contributes to reducing our carbon footprint. We believe that environmental care goes hand in hand with quality, so all our products are carefully packaged to maintain freshness for as long as possible. This is not only a way to minimize food waste but also an expression of our concern for the ecosystem.
Another solution we have implemented regarding our products is the use of innovative SPQ printing technology. This advanced technology allows us to reduce the consumption of inks and solvents, resulting in a reduction of approximately 60% in production waste and a decrease in energy consumption. We strive to ensure that our packaging has a minimal impact on the natural environment, and SPQ technology is an excellent tool that enables us to achieve this goal.
We are constantly evolving, expanding our product range while simultaneously trying to reduce the diversity of packaging and opting for those that have the least impact on the environment. We actively seek new solutions and test innovative technologies to minimize the impact of our operations on the planet. For us, every step towards ecology is a step towards a future where harmony with nature is crucial. At U Jędrusia, we delight with taste while caring for our shared planet.
We are constantly evolving, expanding our product range while simultaneously trying to reduce the diversity of packaging and opting for those that have the least impact on the environment. We actively seek new solutions and test innovative technologies to minimize the impact of our operations on the planet. For us, every step towards ecology is a step towards a future where harmony with nature is crucial. At U Jędrusia, we delight with taste while caring for our shared planet.